FAQ's
WHAT BUSINESSES NEED VIDEO THE MOST?
All those businesses that want to grow.
Nowadays, VIDEO is the most consumed type of content as it describes clearly your product or service.
Video content has the power of enhancing the credibility of you and your business: we all know that trust is the most important in a business-customer relationship.
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VIDEOS are the most powerful content marketing asset for building trust.
WHY IS VIDEO CONTENT MARKETING IMPORTANT FOR BUSINESSES?
Video Marketing has become essential to businesses today as it has the purpose of covering 3 main categories: brand awareness, customer service, and sales conversions.
VIDEOGRAPHY can bring multiple BENEFITS to your business as listed below:
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Video content can help you to engage more people: buyers like to watch videos relating to a product or service rather than reading about it. Whether it's instructional, informative, entertaining, or interactive, video content has the ability to be truly memorable for your audience.
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Video Content also aids in boosting sales: studies are showing that more than 74% of people bought a product only after watching a video about it.
WHY IS CORPORATE BRANDING VIDEOGRAPHY SERVICE NECESSARY FOR BUSINESS PROMOTION?
If your goal is to level up your business, you have to take into consideration corporate branding videography.
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This service will create an attractive video material of your company and will highlight what is your brand/service/company about.
Currently, the most consumed material on every platform is video.
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An online presence should be a must for every successful business and the best way of doing so is by adding a VIDEO CONTENT to your website, landing page, or social media profile.
WHAT ARE THE BENEFITS OF DRONE VIDEOGRAPHY FOR MY BUSINESS?
As already said, video content is the best-performing type of content.
But, what can you do to level up, even more, your game? Drone filming is the answer.
Drone filming can provide spectacular aerial shots, offering a 360 view of your service.
The main benefits that you can obtain using aerial drone videography are:
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Standing out from your competition;
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Tell your story: drone videography creates the type of content that will show the scale of your work;
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Show the big picture: drones have the ability to shoot from angles that a videographer cannot and therefore can open up many other shooting possibilities.
WHAT CHARACTERISTICS MAKE A GOOD VIDEOGRAPHER?
When choosing a videographer, you should pay attention to the following qualities and character traits:
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Attention to detail, creativity, and efficiency;
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Punctuality and meeting deadlines;
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Good time management;
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Clear and good communication with the client, making sure that all needs are met;
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The ability to work under pressure;
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Having a problem-solving mentality;
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Helping the clients to determine what are their exact needs, offering a clear structure about the project and how can videography increase their ROI;
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A good videographer should also be able of bringing new concepts, visions;
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What will make also all the difference between an average videographer and a GOOD one is overdelivering and exceeding the client's expectations.
UNDERSTANDING THE VIDEO PRODUCTION PROCESS:
STEP 1
PRE-PRODUCTION - Setting the groundwork for the project.
During this phase, it's important to do the planning, research, and organization.
The Pre-production includes: budget, costs, story selection, production, location (scouting), video strategy/goals, script creation, project timeline, production team, equipment needs.
STEP 2
PRODUCTION: the actual act of capturing the raw material.
Make sure to clearly communicate with the producer in order to satisfy all your visions and requests.
This step includes:
setting up the lighting/sound and video equipment, capturing B-rolls (extra footage that will be used to support your story), and recording voiceovers if needed.
STEP 3
POST-PRODUCTION: this consists of bringing all the footage recorded together.
This includes: producing the final story, video editing, music selection, reviews for approval, and the final delivery of the project.